I contributed to the mascot rebrand for Blabber, a referral and partner channel marketing software company, by creating a unique character that embodies ease, efficiency, and intelligence. The project spanned three weeks and included moodboarding, concept proposals, and developing various expressions and poses for the mascot.
This rebranding effort was part of a broader initiative that included website design, a brand book, and marketing collateral. The new mascot enhances Blabber’s brand identity and supports their marketing efforts.